Mindchamps

Mindchamps

At the early learning centre, I was tasked with creating content that helps young parents to understand the impact of nutrition on child development, make healthier supermarket choices, and incorporate easy, wholefood recipes into their daily lives. I created engaging content for the Chief Nutrition Officer’s Instagram, Facebook, TikTok, and LinkedIn, combining informative posts, trending topics, and professionally edited videos to make expert nutrition advice accessible and inspiring. By leveraging video content and staying ahead of social media trends, I helped grow a community of health-conscious parents looking for practical, everyday guidance.

+40%

In the first three months, as a result of targeted campaigns, influencer collaborations, and consistent, high-quality content.

INCREASE IN FOLLOWER RATE

30,000+

Fueled by a combination of strategic content planning, consistent engagement with followers, and viral campaigns.

FOLLOWERS IN THE FIRST YEAR

Expansion in Instagram likes, shares, saves and comments compared to previous quarter.

INCREASE IN ENGAGEMENT

+50%

NEW ACCOUNTS REACHED

500K+

Representing a 150% increase compared to the previous period.